Always Urban started to sell outstanding urban clothing. The brands we work with are on the forefront of urban fashion. But, it is worth noting that the word urban and the phrases urban fashion, urban clothing, urban apparel, urban clothes, and urban wear, etc... mean slightly different things to everyone. Urban clothing has been greatly influenced by hip hop culture, but has also has always taken cues from Japanese streetwear culture, the ever evolving indie music scene, and underground European fashion.

The past few years have seen an explosion of independent screen printers and small run t-shirts. Alwaysurban couldn't be happier about urban clothing's growing accessibility. We're glad to provide a venue for entrepreneurial urban clothing brands who combine great design with a DIY work ethic.

Our definition of urban clothing is any clothing that looks great, has a little flavor representing vibrancy and creative nature of the city, is not mass produced and cannot be bought at any suburban mall anywhere. So whatever your definition of urban clothing is, you will always find the best urban clothing on Always Urban, period.