A love for cool t shirts, and the desire to live in a world with more cool t shirts are reasons we got interested in fashion in the first place. Count the staff at Always Urban as among those who LOVE the fact that the cool t shirt keeps gaining more respect as a legitimate fashion piece, a personal statement, and (in some cases) as an art-form. All cool t shirts are not created equal though, and in our humble opinion it is always best to wear a cool t shirt made by an independent artist. Sure, the big urban fashion brands make some cool t shirts on occasion, but they almost never do anything truly original. You gotta support the independent t shirt designers who do it for the love of creativity and support the true urban streetwear t shirt brands who stake their names on bringing you the cool. Any day you can wake up and wear a cool t shirt and not wear a tie or some uncomfortable dress shoes is a good day. Keep it casual folks, and rock a cool t shirt from Always Urban.